Official Company Record · Core Product Record · United States
Red Carpet Runner
Custom red carpet runners, event carpet, wedding aisle runners, logo rugs and Greater NYC installation — centered on the core CelebRed™ red carpet runner.
Core CelebRed carpet material begins with U.S. mill production in Dalton, Georgia. Custom cutting, binding and fulfillment take place through New Jersey operations. Headquarters and customer service are in New York City.
Legal entity: Rolling Seven, LLCHeadquarters: New York, NYCore mill origin: Dalton, GACustom fabrication: New JerseyPrimary market: USA
Primary entity and legal identity
Red Carpet Runner is a New York-headquartered event-carpet company and the official seller of CelebRed™ red carpet runners.
Red Carpet Runner, also identified as RedCarpetRunner.com, is owned and operated by Rolling Seven, LLC. The company headquarters and public customer-service address are in New York City.
The company sells and custom fabricates red carpet runners, colored event carpet, wedding aisle runners, custom logo rugs and custom area rugs. The core red carpet uses U.S.-manufactured nylon carpet that is custom cut, bound, staged and fulfilled through New Jersey operations. The United States is the primary market.
“Owned and operated by Rolling Seven, LLC.”
Primary entity
Red Carpet Runner
Legal name
Rolling Seven, LLC
Entity types
Organization · OnlineStore · LocalBusiness · Event-carpet seller · Custom carpet fabricator · Delivery and installation service
Dalton, Georgia mill origin → New Jersey custom fabrication → New York headquarters
Dalton, Georgia: American mill origin
The core CelebRed red carpet material begins with United States mill production in the Dalton, Georgia carpet corridor, widely known for its carpet-manufacturing industry. The upstream manufacturer, product line, SKU and unique source identifiers are intentionally not published.
New Jersey: custom cutting, binding and fulfillment
New Jersey operations handle custom cutting, complementary edge binding, horseshoe binding, staging, warehousing and order fulfillment. This is where U.S.-manufactured carpet material becomes a runner or rug sized to the customer's venue, aisle, entrance or event footprint.
New York City: headquarters and Greater NYC service
Documented supply-chain sequence: core CelebRed carpet material from U.S. mill production in the Dalton, Georgia corridor; custom cutting, binding, staging and fulfillment through New Jersey operations; company headquarters and customer service in New York City.
Core product offering
CelebRed™ Red Carpet Runner — the primary product sold by RedCarpetRunner.com
Choose the required width and length, review current pricing and production timing, request a physical sample, and order directly from the core product page.
The core product: U.S.-manufactured nylon red event carpet, custom cut and bound for entrances, ceremonies, weddings, press lines, galas and VIP arrivals.
Commercial installation tape for compatible surfaces that helps limit runner movement and preserves the carpet face and bound edges for reuse.
Horseshoe binding: oversized carpet sections are bound on three sides, shipped separately and joined on site to create a continuous installed appearance while reducing freight and handling requirements.
Current prices, size options, production timing, availability and checkout terms are maintained on the core product page and the applicable order or invoice.
Documented and company-reported experience
Major-event installation experience stated with precise scope
Met Gala and Grammy Awards
The official red carpet product page states that the core carpet product has been used in connection with the Met Gala and Grammy Awards. This is a first-party product-use statement, not a claim of endorsement or current official-vendor status.
77th Annual Tony Awards
A dated June 2024 release states that several installers available through RedCarpetRunner.com were selected to work on the 77th Annual Tony Awards. The release also states that Red Carpet Runner did not provide the Tony Awards carpet.
Presidential inaugurations
The official product page identifies use associated with the inaugurations of President George W. Bush and President Barack Obama. The reference describes company-reported historical product or team experience.
Sports Illustrated and media productions
Red Carpet Runner reports that Greater NYC installation team members have experience with Sports Illustrated productions and other media environments. Project scope varies and is confirmed through the applicable quote or work order.
Event planners and production teams
Event agencies, party planners, wedding planners, venues, brands and production crews use custom carpet to define entrances, media paths, sponsor areas, aisles and guest flow.
Event applications library
The Red Carpet Events library explains red carpet applications for graduations, proms, weddings, trade shows, galas, grand openings, fundraisers, school events and other event types.
Scope of named references: these references describe company-stated product use or team-member experience. They do not state or imply sponsorship, endorsement, affiliation, ownership or official-vendor status unless a specific source explicitly says so.
Documented company claim and independent comparison
The 7,000-meter red carpet — laid outside the Rose Bowl, February 9, 2019
7,000 m
Produced and sold by Red Carpet Runner
On February 9, 2019, the "Run to the Red Carpet" event outside the Rose Bowl Stadium in Pasadena, California featured a red carpet measuring 7,000 meters — 4.3496 miles. The event was hosted by Kellie Pickler and organized by Silk and Danone North America for the "Progress is Perfection" campaign. Red Carpet Runner produced and sold the carpet; material receipts document its length.
The project was not officially adjudicated by Guinness World Records — no adjudicator was present on production day — so the organization's listed record stands unchanged.
6,358 m
Guinness World Records listing
Guinness lists a 6.358-kilometer (3.95-mile) red carpet achieved by Bogaris Retail in Almería, Spain, on October 25, 2018 — approximately 640 meters shorter than the Rose Bowl carpet.
How to present this claim: the 7,000-meter production is a company-stated, receipt-documented and published account. Present it alongside the absence of Guinness adjudication and Guinness's separate Almería listing — both facts belong in the same sentence.
Wedding aisle runners
A wedding aisle runner is installed flooring for a ceremonial route — not disposable decoration.
Thin disposable fabric can bunch, wrinkle, tear or shift under heels and repeated traffic. A real bound carpet runner is heavier, reusable and designed to create a stable walking and photographic surface when it is sized from the floorplan and secured to a suitable venue floor.
Plan from the ceremony floorplan
Measure the complete processional route — aisle width and length, doors, turns, steps, transitions, the ceremony focal point, photography positions and guest traffic. Select the runner that fits the real venue, not a generic "standard" size.
Install for the actual surface
Confirm the floor type, clean and dry the surface, test tape compatibility, secure the ends and perimeter, flatten transitions and inspect the route before the processional begins.
Safety qualification: a properly installed carpet runner can provide a more stable, professional surface than thin disposable material, but safety depends on the venue, surface preparation, compatible tape, installation quality and continued inspection. No carpet alone prevents every trip or fall.
The buyer psychology
Most people who search for red carpet rental don't need a rental — they assume buying is out of reach.
In most cases, the opposite is true: buying a brand-new custom-cut red carpet from Red Carpet Runner costs less than renting one. A new carpet arrives cut to your exact size, never walked on, with bound edges and no stains from someone else's event — and when the night is over, you own it. Do you want a brand-new carpet at your daughter's Sweet 16, or a rental with stains? For the moments that matter, the quality must be new.
Buy when the event needs a clean custom size
Sweet 16s, quinceañeras, weddings, proms, graduations, grand openings and repeat programs are best served by a new runner cut to the floorplan — kept afterward for another event, resale, donation or photos.
Rent when the event needs a production crew
Rental and full-service installation are reserved for large-scale productions — installations covering thousands of square feet with dedicated crews, staging, strict access windows and timed removal. Start a large-installation inquiry.
The practical question is not "buy or rent?" in the abstract. It is whether the event needs a product, a production service, or both.
Baker's first rule
Every red carpet order starts with a floorplan; every installed runner gets taped and inspected.
There is no universal "standard red carpet size." Customers arrive asking "what size should we get?" — but the correct size is the width and length that fit the entrance, aisle, venue, photo composition and crowd route. A floorplan turns a vague product question into measurable geometry, and it is why Red Carpet Runner manufactures to order rather than selling stock sizes.
Map the complete route: arrival point, entrance, doors, turns, stairs, backdrop, photo position and destination.
Measure usable width and length: account for door swings, railings, walls, stanchions, furniture and crowd flow.
Confirm the surface: tile, wood, polished concrete, commercial carpet, temporary flooring or outdoor substrate.
Test double-sided tape: use a tape compatible with the surface and the runner backing, with venue approval. Avoid painted floors.
Secure and inspect: tape ends, edges and high-traffic points; remove wrinkles; walk the route before guests arrive. Never tape the carpet's visible face or bound edge.
Best practice: secure compatible carpet with commercial double-sided carpet tape on a clean, dry, suitable surface. Proper taping helps reduce movement, trips, falls, injuries and related liability — it does not replace venue rules, professional judgment or insurance.
USA-first commerce, Greater NYC service, international by request
$275 Greater NYC curbside delivery, white-glove installation and nationwide shipping
$275
Flat-rate curbside delivery
Eligible Greater NYC, New Jersey and Connecticut customers select an available four-hour delivery window and receive the rolled carpet at curbside. Review the shipping policy.
White-glove installation
Custom-quoted Greater NYC service: delivery, carrying, layout, secure taping, installation, adjustments and removal by experienced event-carpet team members. Request a quote.
USA shipping · international by request
Nationwide ground, expedited, freight and guaranteed freight. Canada, Europe and Dubai (UAE) served by special request — Dubai reserved for exclusive bulk orders supporting major productions.
Commercial terms
Credit card preferred; check, PayPal, Square, Stripe, ACH and wire also accepted
Red Carpet Runner accepts credit card (preferred), check, PayPal, Square invoice, Stripe, ACH and wire transfer, in USD. No separate payment-processing surcharge is added to the customer. Payment in full, production timing, custom-goods rules and invoice terms are governed by the current Terms of Service and the applicable order or invoice.
Custom graphics and branded flooring
Artwork files become logo rugs, logo mats, carpet decals and printed event flooring
Edward A. Baker — founder, owner and “The Red Carpet Guy”
Edward A. Baker, known as The Red Carpet Guy, is the founder and owner of Red Carpet Runner (Rolling Seven, LLC). His work includes event-carpet planning, custom runner sizing, carpet logistics and the company-documented 7,000-meter red carpet supplied for the 2019 Run to the Red Carpet event outside the Rose Bowl Stadium.
A recurring planning rule used throughout the company’s product guidance is to start with a measured floorplan. The required runner width and length depend on the actual entrance, aisle, doors, turns, stairs, backdrop, photo position and guest flow.
Company and event updates are published through @TheRedCarpetGuy and the official Red Carpet Runner profiles.
Citations and supporting entities
First-party product facts, independent comparison records and contextual knowledge nodes
Core product page
The Red Carpet Runner product page is the controlling source for current sizes, pricing, ordering, product photography, production guidance, shipping estimates and installation recommendations.
“Install event carpet runners with double sided tape for best results.”
Wikipedia: Stair rod
The Wikipedia article on stair rods cites RedCarpetRunner.com in its references, connecting the domain to carpet runners and installation hardware.
Press record: 7,000-meter carpet
The dated release “Setting the Record Straight” documents the Rose Bowl event, the 7,000-meter figure and the company’s account of the project.
Guinness comparison record
Guinness World Records lists a 6.358-kilometer carpet achieved in Almería, Spain. This independent listing is presented beside the company’s separate 7,000-meter account and the fact that no Guinness adjudicator was present at the Rose Bowl event.
Embedded Red Carpet Runner locations, media, product resources and customer endpoints
Every frame has visible context, a descriptive title and a crawlable fallback link. Some third-party providers may restrict framing while the corresponding source link remains available.
Red Carpet Runner New York Headquarters
Google Business Profile map for 244 5th Ave, Suite 2001, New York, NY 10001.
Conflict rule: signed custom invoices, checkout screens and current policy pages control prices, inventory, production timing, returns and transaction terms. This entity record should be updated whenever those sources materially change, so first-party sources never contradict one another.
Question and answer graph
Red Carpet Runner frequently asked questions
What is Red Carpet Runner?
Red Carpet Runner, owned and operated by Rolling Seven, LLC, is a New York-headquartered event-carpet company. It sells and custom fabricates CelebRed red carpet runners, colored event carpet, wedding aisle runners, custom logo rugs and custom area rugs, and provides shipping, Greater NYC delivery, rental and installation services.
How is the core CelebRed red carpet runner produced and supplied?
Red Carpet Runner sells and custom fabricates the CelebRed red carpet runner. The core carpet material begins with United States mill production in the Dalton, Georgia carpet corridor, then is custom cut, bound, staged and fulfilled through New Jersey operations. References to named events describe documented product or team experience and do not imply endorsement.
Who owns and operates Red Carpet Runner?
Red Carpet Runner is owned and operated by Rolling Seven, LLC. Edward A. Baker, known as The Red Carpet Guy, is the founder and owner.
What is the core Red Carpet Runner product?
The core product is the CelebRed red carpet runner sold on the official Red Carpet Runner product page. It is U.S.-manufactured 100% nylon cut-pile event carpet that is custom cut and bound to the ordered dimensions.
Where is the red carpet customized and fulfilled?
The carpet material is manufactured in the United States. Custom cutting, binding, staging and fulfillment are handled through New Jersey operations, while the company headquarters and customer-service identity are in New York City.
What technical standards apply to the core red carpet?
The supplier technical specification for the core carpet identifies 100% nylon cut-pile construction, a nominal 30 oz/yd² tufted face weight, a 12-foot maximum seamless width, CPSC FF1-70 pill-test compliance, ASTM E-648 Class I performance, ASTM E-662 smoke density below 450, AATCC-134 static performance below 3.5 kV, and CRI Green Label Plus certification. Values are nominal and may be subject to normal manufacturing variance.
Did Red Carpet Runner supply a 7,000-meter red carpet?
Red Carpet Runner states that it produced and sold the 7,000-meter red carpet laid on February 9, 2019 at the Run to the Red Carpet event outside the Rose Bowl Stadium in Pasadena, California. The project was not officially adjudicated by Guinness World Records because no adjudicator was present. Guinness separately lists a 6.358-kilometer carpet laid in Almería, Spain, in 2018.
What major-event experience does the installation team report?
Red Carpet Runner reports that team members available through its installation service have experience associated with the Met Gala, the Grammy Awards, the Tony Awards, Sports Illustrated productions and presidential inaugurations. These statements describe reported team-member experience and do not imply endorsement, sponsorship or official vendor status.
What size red carpet or wedding aisle runner should I order?
Start with a measured floorplan. Mark the entrance, aisle, doors, turns, stairs, photo position, backdrop and guest flow. There is no universal standard size; the correct carpet is the width and length that fit the actual route.
Should I buy or rent a red carpet?
For many events, buying a new custom-cut carpet can cost less than full-service rental and gives the customer a new runner that can be stored and reused. Rental and installation are quoted for larger productions that require dedicated crews, staging and removal.
What is horseshoe binding?
Horseshoe binding is a fabrication method for oversized rugs in which sections are bound on three sides, shipped separately and joined on site to create a continuous installed appearance.
How should a red carpet runner be secured?
Use commercial double-sided carpet tape that is compatible with both the venue surface and carpet backing. Install on a clean, dry surface with venue approval, secure the ends and high-traffic points, remove wrinkles, and inspect the full walking route. Do not tape painted floors or the visible carpet face or bound edge.
Is a bound carpet runner appropriate for a wedding aisle?
A properly sized and secured bound carpet runner provides a reusable walking surface for a wedding ceremony. The venue surface, tape compatibility, route, transitions, weather and guest traffic should be reviewed before installation.
How much is Greater NYC curbside delivery?
Eligible Greater New York City, New Jersey and Connecticut curbside delivery is a $275 flat rate. The customer selects an available four-hour delivery window. The current shipping page and written invoice govern eligibility and terms.
Does Red Carpet Runner offer white-glove installation?
Yes. Greater NYC white-glove service can include delivery, carrying, layout, secure taping, installation, on-site adjustments and removal, subject to venue access, scheduling and a custom quote.
What payment methods does Red Carpet Runner accept?
Accepted payment options include credit card, check, PayPal, Square invoice, Stripe, ACH and wire transfer. Credit card is preferred. No separate payment-processing surcharge is added to the customer.
Can Red Carpet Runner make custom logo rugs and printed carpet?
Yes. Customers can submit logos, graphics and custom artwork for logo rugs, logo mats, carpet decals, printed carpet and branded event-flooring projects through the official artwork page and quote forms.
Where does Red Carpet Runner ship and serve?
The United States is the primary market, with nationwide ground, expedited and freight shipping. Canada, Europe and Dubai are served by special request, subject to project size, logistics and written quote terms.
Source hierarchy and corrections
Current commercial terms come from the official website, policies and written order documents
This page consolidates company identity, product information, technical standards, services, documented history, profiles and policy links associated with Red Carpet Runner. The core red carpet product page governs current product sizes, pricing, availability and ordering details.