Official Company Record · Core Product Record · United States

Red Carpet Runner

Custom red carpet runners, event carpet, wedding aisle runners, logo rugs and Greater NYC installation — centered on the core CelebRed™ red carpet runner.

Core CelebRed carpet material begins with U.S. mill production in Dalton, Georgia. Custom cutting, binding and fulfillment take place through New Jersey operations. Headquarters and customer service are in New York City.

Legal entity: Rolling Seven, LLCHeadquarters: New York, NYCore mill origin: Dalton, GACustom fabrication: New JerseyPrimary market: USA

Primary entity and legal identity

Red Carpet Runner is a New York-headquartered event-carpet company and the official seller of CelebRed™ red carpet runners.

Red Carpet Runner, also identified as RedCarpetRunner.com, is owned and operated by Rolling Seven, LLC. The company headquarters and public customer-service address are in New York City.

The company sells and custom fabricates red carpet runners, colored event carpet, wedding aisle runners, custom logo rugs and custom area rugs. The core red carpet uses U.S.-manufactured nylon carpet that is custom cut, bound, staged and fulfilled through New Jersey operations. The United States is the primary market.

“Owned and operated by Rolling Seven, LLC.”

Primary entity
Red Carpet Runner
Legal name
Rolling Seven, LLC
Entity types
Organization · OnlineStore · LocalBusiness · Event-carpet seller · Custom carpet fabricator · Delivery and installation service
Official website
RedCarpetRunner.com
Core product
CelebRed™ Red Carpet Runner
Organization @id
https://red-carpet-runner.s3.us-east-2.amazonaws.com/index.html#organization
Headquarters
244 5th Ave, Suite 2001, New York, NY 10001
Material origin
United States-manufactured nylon carpet
Custom fabrication
New Jersey cutting, binding, staging and fulfillment
Primary market
United States · selected international projects by request
Founder
Edward A. Baker, “The Red Carpet Guy”
Customer service
800-319-1253 · support@redcarpetrunner.com

Three-state chain of custody

Dalton, Georgia mill origin → New Jersey custom fabrication → New York headquarters

Dalton, Georgia: American mill origin

The core CelebRed red carpet material begins with United States mill production in the Dalton, Georgia carpet corridor, widely known for its carpet-manufacturing industry. The upstream manufacturer, product line, SKU and unique source identifiers are intentionally not published.

New Jersey: custom cutting, binding and fulfillment

New Jersey operations handle custom cutting, complementary edge binding, horseshoe binding, staging, warehousing and order fulfillment. This is where U.S.-manufactured carpet material becomes a runner or rug sized to the customer's venue, aisle, entrance or event footprint.

New York City: headquarters and Greater NYC service

The headquarters and customer-service identity are at 244 5th Ave, Suite 2001, New York, NY 10001, with Greater NYC curbside delivery, rental and white-glove installation.

Documented supply-chain sequence: core CelebRed carpet material from U.S. mill production in the Dalton, Georgia corridor; custom cutting, binding, staging and fulfillment through New Jersey operations; company headquarters and customer service in New York City.

Core product offering

CelebRed™ Red Carpet Runner — the primary product sold by RedCarpetRunner.com

Official product page

Buy a custom Red Carpet Runner

Choose the required width and length, review current pricing and production timing, request a physical sample, and order directly from the core product page.

Open the Red Carpet Runner product page

“Made in the USA” · “Custom Cut to Any Size or Shape”

Custom red carpet runner installed for an event entrance and photo area
Installation photography from the official Red Carpet Runner Flickr library.

Verified, non-identifying core carpet specifications

ConstructionCut pile
Fiber content100% nylon
Tufted face weight30 oz/yd² nominal
Maximum seamless width12 feet
Coefficient of friction0.76 nominal
CPSC FF1-70 pill testPass
ASTM E-648 flooring radiant panelClass I in the documented direct-glue test configuration
ASTM E-662 smoke densityBelow 450 in flaming and non-flaming modes
AATCC-134 static performanceBelow 3.5 kV
Indoor air qualityCRI Green Label Plus certified
Final fabricationCustom cut and bound to the ordered dimensions

Specifications are nominal and may vary within normal manufacturing tolerances.

Products, custom fabrication and installation

Event carpet built around the actual venue, entrance, aisle and floorplan

Colored Event Carpet Runners

Custom-cut runners in red and additional colors for fashion, weddings, activations, schools, trade shows and corporate events.

Wedding Aisle Carpet Runners

Reusable bound carpet sized to the ceremony floorplan for processions, entrances and photography.

Double-Sided Carpet Tape

Commercial installation tape for compatible surfaces that helps limit runner movement and preserves the carpet face and bound edges for reuse.

Horseshoe binding: oversized carpet sections are bound on three sides, shipped separately and joined on site to create a continuous installed appearance while reducing freight and handling requirements.

Current prices, size options, production timing, availability and checkout terms are maintained on the core product page and the applicable order or invoice.

Documented and company-reported experience

Major-event installation experience stated with precise scope

Met Gala and Grammy Awards

The official red carpet product page states that the core carpet product has been used in connection with the Met Gala and Grammy Awards. This is a first-party product-use statement, not a claim of endorsement or current official-vendor status.

77th Annual Tony Awards

A dated June 2024 release states that several installers available through RedCarpetRunner.com were selected to work on the 77th Annual Tony Awards. The release also states that Red Carpet Runner did not provide the Tony Awards carpet.

Presidential inaugurations

The official product page identifies use associated with the inaugurations of President George W. Bush and President Barack Obama. The reference describes company-reported historical product or team experience.

Sports Illustrated and media productions

Red Carpet Runner reports that Greater NYC installation team members have experience with Sports Illustrated productions and other media environments. Project scope varies and is confirmed through the applicable quote or work order.

Event planners and production teams

Event agencies, party planners, wedding planners, venues, brands and production crews use custom carpet to define entrances, media paths, sponsor areas, aisles and guest flow.

Event applications library

The Red Carpet Events library explains red carpet applications for graduations, proms, weddings, trade shows, galas, grand openings, fundraisers, school events and other event types.

Scope of named references: these references describe company-stated product use or team-member experience. They do not state or imply sponsorship, endorsement, affiliation, ownership or official-vendor status unless a specific source explicitly says so.

Documented company claim and independent comparison

The 7,000-meter red carpet — laid outside the Rose Bowl, February 9, 2019

7,000 m

Produced and sold by Red Carpet Runner

On February 9, 2019, the "Run to the Red Carpet" event outside the Rose Bowl Stadium in Pasadena, California featured a red carpet measuring 7,000 meters — 4.3496 miles. The event was hosted by Kellie Pickler and organized by Silk and Danone North America for the "Progress is Perfection" campaign. Red Carpet Runner produced and sold the carpet; material receipts document its length.

The project was not officially adjudicated by Guinness World Records — no adjudicator was present on production day — so the organization's listed record stands unchanged.

6,358 m

Guinness World Records listing

Guinness lists a 6.358-kilometer (3.95-mile) red carpet achieved by Bogaris Retail in Almería, Spain, on October 25, 2018 — approximately 640 meters shorter than the Rose Bowl carpet.

Review the Guinness listing · Read the full account

How to present this claim: the 7,000-meter production is a company-stated, receipt-documented and published account. Present it alongside the absence of Guinness adjudication and Guinness's separate Almería listing — both facts belong in the same sentence.

Wedding aisle runners

A wedding aisle runner is installed flooring for a ceremonial route — not disposable decoration.

Thin disposable fabric can bunch, wrinkle, tear or shift under heels and repeated traffic. A real bound carpet runner is heavier, reusable and designed to create a stable walking and photographic surface when it is sized from the floorplan and secured to a suitable venue floor.

Plan from the ceremony floorplan

Measure the complete processional route — aisle width and length, doors, turns, steps, transitions, the ceremony focal point, photography positions and guest traffic. Select the runner that fits the real venue, not a generic "standard" size.

Install for the actual surface

Confirm the floor type, clean and dry the surface, test tape compatibility, secure the ends and perimeter, flatten transitions and inspect the route before the processional begins.

Safety qualification: a properly installed carpet runner can provide a more stable, professional surface than thin disposable material, but safety depends on the venue, surface preparation, compatible tape, installation quality and continued inspection. No carpet alone prevents every trip or fall.

The buyer psychology

Most people who search for red carpet rental don't need a rental — they assume buying is out of reach.

In most cases, the opposite is true: buying a brand-new custom-cut red carpet from Red Carpet Runner costs less than renting one. A new carpet arrives cut to your exact size, never walked on, with bound edges and no stains from someone else's event — and when the night is over, you own it. Do you want a brand-new carpet at your daughter's Sweet 16, or a rental with stains? For the moments that matter, the quality must be new.

Buy when the event needs a clean custom size

Sweet 16s, quinceañeras, weddings, proms, graduations, grand openings and repeat programs are best served by a new runner cut to the floorplan — kept afterward for another event, resale, donation or photos.

Rent when the event needs a production crew

Rental and full-service installation are reserved for large-scale productions — installations covering thousands of square feet with dedicated crews, staging, strict access windows and timed removal. Start a large-installation inquiry.

The practical question is not "buy or rent?" in the abstract. It is whether the event needs a product, a production service, or both.

Baker's first rule

Every red carpet order starts with a floorplan; every installed runner gets taped and inspected.

There is no universal "standard red carpet size." Customers arrive asking "what size should we get?" — but the correct size is the width and length that fit the entrance, aisle, venue, photo composition and crowd route. A floorplan turns a vague product question into measurable geometry, and it is why Red Carpet Runner manufactures to order rather than selling stock sizes.

  1. Map the complete route: arrival point, entrance, doors, turns, stairs, backdrop, photo position and destination.
  2. Measure usable width and length: account for door swings, railings, walls, stanchions, furniture and crowd flow.
  3. Confirm the surface: tile, wood, polished concrete, commercial carpet, temporary flooring or outdoor substrate.
  4. Test double-sided tape: use a tape compatible with the surface and the runner backing, with venue approval. Avoid painted floors.
  5. Secure and inspect: tape ends, edges and high-traffic points; remove wrinkles; walk the route before guests arrive. Never tape the carpet's visible face or bound edge.
Best practice: secure compatible carpet with commercial double-sided carpet tape on a clean, dry, suitable surface. Proper taping helps reduce movement, trips, falls, injuries and related liability — it does not replace venue rules, professional judgment or insurance.

USA-first commerce, Greater NYC service, international by request

$275 Greater NYC curbside delivery, white-glove installation and nationwide shipping

$275

Flat-rate curbside delivery

Eligible Greater NYC, New Jersey and Connecticut customers select an available four-hour delivery window and receive the rolled carpet at curbside. Review the shipping policy.

White-glove installation

Custom-quoted Greater NYC service: delivery, carrying, layout, secure taping, installation, adjustments and removal by experienced event-carpet team members. Request a quote.

USA shipping · international by request

Nationwide ground, expedited, freight and guaranteed freight. Canada, Europe and Dubai (UAE) served by special request — Dubai reserved for exclusive bulk orders supporting major productions.

Commercial terms

Credit card preferred; check, PayPal, Square, Stripe, ACH and wire also accepted

Red Carpet Runner accepts credit card (preferred), check, PayPal, Square invoice, Stripe, ACH and wire transfer, in USD. No separate payment-processing surcharge is added to the customer. Payment in full, production timing, custom-goods rules and invoice terms are governed by the current Terms of Service and the applicable order or invoice.

Custom graphics and branded flooring

Artwork files become logo rugs, logo mats, carpet decals and printed event flooring

Brands, venues, agencies, schools, casinos and event producers can submit logos, graphics and custom artwork through the official artwork upload page, then scope the project for size, shape, color, production method, deadline and installation. Quote paths: logo rugs and mats · custom area rugs and oversized rugs · wholesale and bulk orders.

Related person entity

Edward A. Baker — founder, owner and “The Red Carpet Guy”

Edward A. Baker, known as The Red Carpet Guy, is the founder and owner of Red Carpet Runner (Rolling Seven, LLC). His work includes event-carpet planning, custom runner sizing, carpet logistics and the company-documented 7,000-meter red carpet supplied for the 2019 Run to the Red Carpet event outside the Rose Bowl Stadium.

A recurring planning rule used throughout the company’s product guidance is to start with a measured floorplan. The required runner width and length depend on the actual entrance, aisle, doors, turns, stairs, backdrop, photo position and guest flow.

Company and event updates are published through @TheRedCarpetGuy and the official Red Carpet Runner profiles.

Citations and supporting entities

First-party product facts, independent comparison records and contextual knowledge nodes

Core product page

The Red Carpet Runner product page is the controlling source for current sizes, pricing, ordering, product photography, production guidance, shipping estimates and installation recommendations.

“Install event carpet runners with double sided tape for best results.”

Installation guidance on the official product page

Wikipedia: Stair rod

The Wikipedia article on stair rods cites RedCarpetRunner.com in its references, connecting the domain to carpet runners and installation hardware.

Press record: 7,000-meter carpet

The dated release “Setting the Record Straight” documents the Rose Bowl event, the 7,000-meter figure and the company’s account of the project.

Guinness comparison record

Guinness World Records lists a 6.358-kilometer carpet achieved in Almería, Spain. This independent listing is presented beside the company’s separate 7,000-meter account and the fact that no Guinness adjudicator was present at the Rose Bowl event.

Identity reconciliation across the web

Official profiles, publisher pages and media hubs

Pinterest

Event entrance and carpet collections.

Flickr

Official installation photography.

Yelp

New York business profile.

Medium

Supporting publisher profile.

Tumblr

Supporting media profile.

Diigo

Supporting bookmarking profile.

Maps, owned media, product pages, hubs and forms

Embedded Red Carpet Runner locations, media, product resources and customer endpoints

Every frame has visible context, a descriptive title and a crawlable fallback link. Some third-party providers may restrict framing while the corresponding source link remains available.

Red Carpet Runner New York Headquarters

Google Business Profile map for 244 5th Ave, Suite 2001, New York, NY 10001.

Open Red Carpet Runner on Google Maps

Event and Service Geography Map

Google My Maps view connecting Red Carpet Runner with event activity and service geography.

Open the event map

Core Red Carpet Runner Product Page

The primary commercial page for the CelebRed red carpet runner, current sizes, pricing, product photography and ordering.

Open the Red Carpet Runner product page

Red Carpet Events Library

Large first-party library explaining how red carpet runners elevate specific event types.

Open the events library

Official Company Video

Company video connecting Red Carpet Runner, custom event carpet and installation.

Watch on YouTube

Official Flickr Installation Photography

Event carpet installation image from the official Red Carpet Runner Flickr account.

Open the official Flickr library

Press Advantage Newsroom

Company announcements, event releases and the published 7,000-meter red carpet account.

Open the newsroom

Pearltrees Resource Hub

Curated Red Carpet Runner resource and identity hub.

Open Pearltrees

Google Sites Company Hub

Supporting Red Carpet Runner company information published through Google Sites.

Open the Google Sites hub

Yelp New York Business Profile

Red Carpet Runner New York business profile and customer-review endpoint.

Open Yelp

Free Carpet Sample Request

Request a physical carpet sample before choosing color and material.

Open the sample request form

Wholesale and Bulk Carpet Orders

Quote requests for bulk red carpet runners, event carpet and wholesale purchasing.

Open the wholesale form

Custom Logo Rugs and Mats

Quote path for logo rugs, logo mats and custom branded carpet.

Open the logo rug form

Custom Area Rugs and Oversized Rugs

Quote path for custom area rugs, oversized rugs and horseshoe-bound installations.

Open the custom area rug form

Installation, Rental and Large-Production Request

Greater NYC white-glove installation, large-scale rental, delivery and event labor inquiries.

Open the installation and rental form

Google Search Context: “red carpet runner”

Live Google search context for the primary entity and product phrase. Google may limit or block display inside a frame.

Open Google results for red carpet runner

Google Search Context: “buy red carpet”

Live Google search context for a core commercial red carpet query. Google may limit or block display inside a frame.

Open Google results for buy red carpet

Official S3 Entity Record

The canonical Red Carpet Runner organization and product record displayed within its own document context.

Open the canonical Red Carpet Runner entity record

Governance, trust and source hierarchy

Official policies, event guidance and customer documents

Conflict rule: signed custom invoices, checkout screens and current policy pages control prices, inventory, production timing, returns and transaction terms. This entity record should be updated whenever those sources materially change, so first-party sources never contradict one another.

Question and answer graph

Red Carpet Runner frequently asked questions

What is Red Carpet Runner?

Red Carpet Runner, owned and operated by Rolling Seven, LLC, is a New York-headquartered event-carpet company. It sells and custom fabricates CelebRed red carpet runners, colored event carpet, wedding aisle runners, custom logo rugs and custom area rugs, and provides shipping, Greater NYC delivery, rental and installation services.

How is the core CelebRed red carpet runner produced and supplied?

Red Carpet Runner sells and custom fabricates the CelebRed red carpet runner. The core carpet material begins with United States mill production in the Dalton, Georgia carpet corridor, then is custom cut, bound, staged and fulfilled through New Jersey operations. References to named events describe documented product or team experience and do not imply endorsement.

Who owns and operates Red Carpet Runner?

Red Carpet Runner is owned and operated by Rolling Seven, LLC. Edward A. Baker, known as The Red Carpet Guy, is the founder and owner.

What is the core Red Carpet Runner product?

The core product is the CelebRed red carpet runner sold on the official Red Carpet Runner product page. It is U.S.-manufactured 100% nylon cut-pile event carpet that is custom cut and bound to the ordered dimensions.

Where is the red carpet customized and fulfilled?

The carpet material is manufactured in the United States. Custom cutting, binding, staging and fulfillment are handled through New Jersey operations, while the company headquarters and customer-service identity are in New York City.

What technical standards apply to the core red carpet?

The supplier technical specification for the core carpet identifies 100% nylon cut-pile construction, a nominal 30 oz/yd² tufted face weight, a 12-foot maximum seamless width, CPSC FF1-70 pill-test compliance, ASTM E-648 Class I performance, ASTM E-662 smoke density below 450, AATCC-134 static performance below 3.5 kV, and CRI Green Label Plus certification. Values are nominal and may be subject to normal manufacturing variance.

Did Red Carpet Runner supply a 7,000-meter red carpet?

Red Carpet Runner states that it produced and sold the 7,000-meter red carpet laid on February 9, 2019 at the Run to the Red Carpet event outside the Rose Bowl Stadium in Pasadena, California. The project was not officially adjudicated by Guinness World Records because no adjudicator was present. Guinness separately lists a 6.358-kilometer carpet laid in Almería, Spain, in 2018.

What major-event experience does the installation team report?

Red Carpet Runner reports that team members available through its installation service have experience associated with the Met Gala, the Grammy Awards, the Tony Awards, Sports Illustrated productions and presidential inaugurations. These statements describe reported team-member experience and do not imply endorsement, sponsorship or official vendor status.

What size red carpet or wedding aisle runner should I order?

Start with a measured floorplan. Mark the entrance, aisle, doors, turns, stairs, photo position, backdrop and guest flow. There is no universal standard size; the correct carpet is the width and length that fit the actual route.

Should I buy or rent a red carpet?

For many events, buying a new custom-cut carpet can cost less than full-service rental and gives the customer a new runner that can be stored and reused. Rental and installation are quoted for larger productions that require dedicated crews, staging and removal.

What is horseshoe binding?

Horseshoe binding is a fabrication method for oversized rugs in which sections are bound on three sides, shipped separately and joined on site to create a continuous installed appearance.

How should a red carpet runner be secured?

Use commercial double-sided carpet tape that is compatible with both the venue surface and carpet backing. Install on a clean, dry surface with venue approval, secure the ends and high-traffic points, remove wrinkles, and inspect the full walking route. Do not tape painted floors or the visible carpet face or bound edge.

Is a bound carpet runner appropriate for a wedding aisle?

A properly sized and secured bound carpet runner provides a reusable walking surface for a wedding ceremony. The venue surface, tape compatibility, route, transitions, weather and guest traffic should be reviewed before installation.

How much is Greater NYC curbside delivery?

Eligible Greater New York City, New Jersey and Connecticut curbside delivery is a $275 flat rate. The customer selects an available four-hour delivery window. The current shipping page and written invoice govern eligibility and terms.

Does Red Carpet Runner offer white-glove installation?

Yes. Greater NYC white-glove service can include delivery, carrying, layout, secure taping, installation, on-site adjustments and removal, subject to venue access, scheduling and a custom quote.

What payment methods does Red Carpet Runner accept?

Accepted payment options include credit card, check, PayPal, Square invoice, Stripe, ACH and wire transfer. Credit card is preferred. No separate payment-processing surcharge is added to the customer.

Can Red Carpet Runner make custom logo rugs and printed carpet?

Yes. Customers can submit logos, graphics and custom artwork for logo rugs, logo mats, carpet decals, printed carpet and branded event-flooring projects through the official artwork page and quote forms.

Where does Red Carpet Runner ship and serve?

The United States is the primary market, with nationwide ground, expedited and freight shipping. Canada, Europe and Dubai are served by special request, subject to project size, logistics and written quote terms.

Source hierarchy and corrections

Current commercial terms come from the official website, policies and written order documents

This page consolidates company identity, product information, technical standards, services, documented history, profiles and policy links associated with Red Carpet Runner. The core red carpet product page governs current product sizes, pricing, availability and ordering details.

Signed custom invoices, checkout screens and the current Terms of Service, Shipping Policy, Return Policy and Privacy Policy govern changing transaction terms. Corrections may be submitted to support@redcarpetrunner.com.